The Gist in 90 Seconds

Dive into the Details

It Starts With your DFY Store

Without a DFY store, there's not point in talking about on-demand apparel. We don't just deliver the products you want, we build and manage the store you need to sell them. From set-up to adding your products, managing the payments, printing, shipping and customer service, our platform handles all the details so you can stay focused on your core business. We're your full-time retail manager + webstore designer + customer service team all wrapped into one.

Products Built for Fitness

We choose products that stand up to life inside and out of the gym. Our on-demand catalog is focused on more modern styles and functional fabric blends that fit better when you're moving and that don't get water logged when you're working out. If you've ever printed apparel for your gym, you probably know most of the premium brands we carry already.

We're not a "bargain" apparel company. No $5 scratchy, boxy tee here, folks.

Printed Here, Delivered Anywhere

Each on-demand order is printed especially for your customer and shipped directly to their preferred address anywhere in the USA. Whether you train people in-person, online or a little of both, on-demand printing means your people get the gear they want, when they want it.


Take your brand on-demand in



Choose the styles you want in the colors you want.

Add dozens of products with a simple 1-unit minimum.

Take advantage of owner discounts for your store.


Choose the styles you want in the colors you want.

Add dozens of products with a simple 1-unit minimum.

Take advantage of owner discounts for your store.


Watch your designs come to life in your new store.

Promote your new products to your community.

Crush your sales goals!

On-Demand FAQ

How long does it take to receive an order?

Most orders are delivered in just 5-8 days depending on the shipping destination. We're at the very front of on-demand fulfillment timing and we're always trying to get faster!

How are payments handled?

Our stores are backed by Stripe, the benchmark for online payment processing security and efficacy. Our system also automatically calculates and charges the appropriate sales tax to your customers so you don't have to. #doneforyou

Who pays for shipping?

The shipping is automatically calculated by your DFY store and charged to your customers. The more products they buy, the lower the per cost shipping gets. 

How do you decorate hats/beanies?

Unlike some of the 'other' custom apparel companies, we only embroider our headwear. As part of your store setup, we create a digitized version of your logo that works for embroidery across our products including hats, beanies and premium polos.

Other Features

Detailed Reporting

Stay up to date with your store performance whenever you want.

Human Support

Our service team takes care of you and your customers' questions.

No Sweat, Guaranteed

If something goes wrong, we make it right.

EZ Presales

Get better prices on a bulk project without any upfront costs.

For Your Coaches

Customized uniforms, on-demand, ready when your team needs them.

Marketing Support

New posts added every month to make promoting your store or design easy.


Book a short 15-minute discovery call and get your questions answered.